Social Media Isn’t Hard. It’s Misunderstood.

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In this video, I breakdown 5 uncommon learnings about social media that held me back from growth and monetization. Knowing these will help you start crushing more.

RESOURCES MENTIONED:

• WavyWorld (free content community) – https://skool.com/wavyworld
• My AI scriptwriting tool (try free) – https://sandcastles.ai
• Hire my Video Editors – https://forms.gle/TAYRJkV116Q5xois9

Video Time Stamps:
0:00 Intro
0:41 Uncommon Learning 1: Social media is not social
6:42 Uncommon Learning 2: Virality is a trap
10:27 Uncommon Learning 3: Fish where the fish are
12:29 Uncommon Learning 4: Islands vs Ecosystems
16:02 Uncommon Learning 5: Value doesn’t accrue at the media layer
18:43 Summary

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BEST FREE CONTENT RESOURCES:
• WavyWorld (Free invite: https://skool.com/wavyworld) – I built a free community for entrepreneurs & business owners to improve at content. Currently at 31,000+ members, 60+ free trainings
• Content Department (https://content.game) – If you want to get an edge & learn about content trends/formulas before everyone else, I share everything here for free

SHORT-FORM VIDEO TOOLS & PROGRAMS (IG, TIKTOK, LINKEDIN, YOUTUBE):
• Use My Short-Form Content Platform (research + ideas + hooks + scripts + formats) – https://sandcastles.ai
• Take my Short-Form Hooks Masterclass (2 hours long, comes with 37 pages of notes and 400+ hook database) – https://lu.ma/sfa-hooks
• Hire My Short-Form Video Editors – https://forms.gle/TAYRJkV116Q5xois9
• Join Kallaway’s Short-Form Academy (designed to help business owners build a short-form content machine that generates free attention and turns it into leads & sales) – https://shortform.academy

LONG-FORM VIDEO TOOLS & PROGRAMS (YOUTUBE)
• Hire My Ideas & Packaging Team – https://forms.gle/5SRPsikwE3RR21Ep8
• Hire My Thumbnail Designer – https://forms.gle/GJp2XmUmVM9dxZzYA
• Hire My YouTube Video Editors – https://forms.gle/TAYRJkV116Q5xois9
• Use My YouTube AI Scriptwriter Tool (Waitlist) – https://forms.gle/ZYE6zf2RDyJahyDC8
• Join Kallaway’s YouTube Academy (Waitlist) (go from zero to crushing on YouTube as a business owner) – https://forms.gle/y4mifxtYas3hL4vj9

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